5.25.2005

Cheap Advertising



The picture shows a cheap form of advertising in Guangzhou: Some poor schmoe gets the job of standing outside a clothes store and clapping to draw the attention of passers-by. The amazing deals to be had inside are apparently too amazing to be expressed through mere words. Clapping alone can encompass the true awesomeness of such deals.

I've seen similar tactics in Meizhou (below), where a guy stands on the top of a rickety step ladder and swings a shirt over his head, screaming something at the top of his lungs. Nathan reported someone beating a bucket with accompanying music. Pure marketing genius.


Cheap Advertising

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